PrizePicks Sets Record for Prediction Markets Engagement on Big Game Sunday

PrizePicks recorded its largest day ever for its Prediction Markets offering on Big Game Sunday, marking a major milestone in the product’s early growth and adoption.

During the game, Prediction Markets engagement more than doubled the platform’s previous high, reflecting strong player interest and momentum for the new feature.

“Big Game Sunday is one of the most important moments on the sports calendar, and seeing customers engage with Prediction Markets at this level reinforces the opportunity ahead,” said Mike Ybarra, CEO at PrizePicks. “This milestone reflects the excitement around the product and the work our teams have done to deliver a seamless experience during peak demand.”

The record-setting performance underscores PrizePicks’ continued investment in innovation and its focus on delivering reliable, engaging experiences for players during major sporting events.

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Key Data Insights:

• PrizePicks saw a 45% increase in trading volume on Big Game Sunday 

• Top Culture Markets by Net Entry Volume Traded
  
  • Tití Me Preguntó' as SB Halftime Opener 
  • Travis Scott as performer at SB 

• Top 3 Team Picks Markets by Net Entry Volume Traded
  
  • NE Patriots NFL Champs 
  • SEA Seahawks NFL Champs
  • Seattle wins by over 4.5 points 

• 2027 Futures – Teams with most volume to win 2027 NFL Championship
  
  • Top Three (by Trading Volume)
    
    • Seattle Seahawks 
    • New England Patriots 
    • LA Rams

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