Inside PrizePicks' New Branding

Since our inception in 2018, we've reinvented the way daily fantasy is played.

Now, it's time to reinvent our brand.

Introducing: PrizePicks 2.0

A Logo that Fits Our Game

We pride ourselves on being the simplest and sleekest daily fantasy app out there.

It’s time our logo reflected that.

We stripped it down to its essence, while keeping our signature stars to maintain our polished feel.

Our Voice

We aim to keep our language simple, letting you cut through the noise and get straight into the game.

But for any remaining questions, our 24/7 live support will always treat you like royalty.





The flex play allows you to roll with the punches.

The power play allows no room for error, but gives the chance to reach the peak.

“Between our premium brand and our real-time member support, our goal is to make everyone who enters our app feel like a VIP.”

- Adam Wexler, Founder and CEO

The New App

Along with the new look comes a refreshed app experience!

- Track your picks with a live progress bar

- Same day withdrawals

- Easier, faster deposits

Our Brand Guide

Download our brand guide for more information.

Download PDF

The Next Era

A new PrizePicks experience is here.

See it in action and play today!

Play Now